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For today's students and journalists, knowing how to build a website is not enough - knowing how to craft a news story for maximum impact via the web is a must in today's media-saturated world. Drawing on interviews from more than 30 award-winning online journalists, editors, and producers (from the likes of NYTimes.com, WSJ.com, MSNBC.com and washingtonpost.com), author David Craig helps students understand the meaning, importance, and elements of journalistic excellence in today's online environment. Organized around four elements of online excellence - comprehensiveness, speed and accuracy, open-endedness in story development, and conversation with users - the book provides detailed discussions of multimedia projects, blogs, user-generated content, and breaking news. In addition, it examines the connection between ethics and excellence in order to more critically evaluate the work and practices of online journalism.

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Author: David A. Craig
Number of Pages: 192 pages
Published Date: 16 Nov 2010
Publisher: SAGE Publications Inc
Publication Country: Thousand Oaks, United States
Language: English
ISBN: 9781412970099
Download Link: Click Here
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